A new software package has been announced by PBworks, a creator of collaborative solutions for the business and education industries.
The task of undertaking a large client these days usually involves multi-channel campaigns, reaching a global market, social media, and viral marketing. Accomplishing all of these goals can become difficult for a single advertising agency to handle.
VP of marketing at PBworks, Chris Yeh, says, “Their work is really inherently collaborative.” He continues, “The agency world is undergoing changes right now that make collaboration even more important.”
The software, titled PBworks Agency Edition, features a common space which is both private and allows the various staff, clients, and contractors to create and share content.
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