Tag Archive | "account executive"

Baldwin& Taps Bodrie for “Superconductor”

Thursday, June 18, 2009

0 Comments

Baldwin& Taps Bodrie for “Superconductor”

Durham, North Carolina’s Baldwin& is bringing on Jerry Bodrie from GSD&M Austin. Bodrie’s title will apparently be “superconductor,” which is supposed to be a clever neologism for “top executive on the account side.” (By “neologism” I don’t mean Merriam Webster’s first definition, “a new word, usage, or expression.” I mean the second definition, “a meaningless [...]

Continue reading...