If a new bill passes through Senate, colleges in the United States would not be able to spend taxpayer money on advertisements. Many different colleges spent millions of dollars on advertising during 2009. This includes different marketing strategies and recruiting as well. And, nonprofit colleges often spend a portion of revenue on advertising and [...]
Continue reading...Wednesday, April 18, 2012
The mayor of Chicago, Rahm Emanuel, has set up a Fenway Plan, which could help the Cubs gain nearly $150 million from advertising and sponsorships, which will come from Wrigley Field as well as the other streets. There are some people who are on the fence about this idea, but everything seems to come into [...]
Continue reading...Wednesday, April 18, 2012
Tumblr is known for being a popular blogging spot. And, it should be, as it has been around for five years now. After five years of operation, Tumblr has finally announced that it is getting into paid advertising. The founder of Tumblr, David Karp, who is also the CEO of the company, says that they [...]
Continue reading...Tuesday, April 17, 2012
A research survey that was conducted by Scarborough and commission by the CCA provided some interesting results. The survey shows Business Frequent Flyers are much more likely than any other adult in the United States to actually try out new product and different types of services. In fact, they are 83% more likely to do [...]
Continue reading...Tuesday, April 17, 2012
The NFL has always been quite vocal about betting on its games, trying to persuade people not to do bet on the outcome of the games. However, the league recently made the decision to allow different teams on the league to accept casino advertisements as a way of generating even more revenue. It has raised [...]
Continue reading...Monday, April 16, 2012
WideOrbit Inc., known for being a leader in advertisement management software for a number of different media companies has recently announced the launch of its WO Master Control, which is a major Master Control solution. The solution was launched in record time, after setting an aggressive and straightforward time frame. In what seemed to be [...]
Continue reading...Friday, April 13, 2012
The National Football League (NFL) will now be allowing different teams to rely on advertisements for different casinos and other recreational activities that involve gambling, at least for the next two football seasons. After the next two seasons, it could become a regular thing but for now, it is basically in the testing stages, to [...]
Continue reading...Friday, April 13, 2012
The U.S. Appeal Court made a major decision and chose not to set a federal ban on political advertisements that would be aired on both television and radio stations. And, with this decision, the radio stations may end up being flooded with upcoming campaign advertisements as the elections are steadily approaching as each month passes [...]
Continue reading...Thursday, April 12, 2012
The Charter Communications Incorporation recently made an announcement, stating that they will be using Ad Weidgets from FourthWall Media in about 800,000 different digital households, which will basically increase the consumer’s opportunity to enjoy interactive and engaging advertisements. This is something that the consumers can appreciate because statistics show that consumers actually prefer engaging and [...]
Continue reading...Thursday, April 12, 2012
Marketron is known for being a leader at providing software solutions for businesses and companies, along with plenty of services for different industries. The company has now made an announcement about its mobile marketing and advertising technology. There are thousands of radio stations, over 2,000, that are already using the technology. The General Manager, Chuck [...]
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Thursday, April 19, 2012
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