The Detroit Free Press: GM has decided to move its Chrysler account to a new ad agency. It’s moving from Bartle Bogle Hegarty to Minneapolis based firm Fallon Worldwide. The account is estimated to be worth almost $300 million. GM, trending alongside other auto makers, has recently made moves for some of its other well [...]
Continue reading...Thursday, August 20, 2009
Advertising agency Bartle Bogle Hegarty will lay off 10% of its staff in the United Kingdom. The firm blames the decline in ad spending. The redundancies will target 40 people at the firm’s 400-person London office. Earlier this year, the agency slashed salaries by 3.5%. BBH counts British Airways, Barclays Bank and Audi amongst its [...]
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Friday, June 25, 2010
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