Apple is the top brand in the world, and according to the 2011 Millward Brown BrandZ study, Google dropped to second. Amazon edged out Walmart. Perhaps the move to e-commerce is really underway. Among companies with troubles in the last couple of years, Toyota bounded back but BP did not fare well. Fifteen of the [...]
Continue reading...Friday, August 13, 2010
China MediaExpress Holdings Inc., the largest advertising operator on the East’s inter-city and airport express buses, saw some impressive growth in the second quarter of 2010. Compared to 2Q last year, CME’s revenue shot up by 180% from $19.1 million to a noteworthy $53.5 million. Zheng Cheng, founder and CEO of CME, said, “We are [...]
Continue reading...Thursday, January 7, 2010
Japan’s Dentsu Inc. is buying a 40% stake in Suntrend Advertising Co., a Chinese firm that lists multinational corporations like Nike and and PepsiCo among its clients. The purchase will make Dentsu the largest stake holder in the Chinese firm, and according to the Nikkei Business Daily, Dentsu may eventually boost its ownership up to [...]
Continue reading...Monday, June 29, 2009
Redmond, Washington-based software giant Microsoft will sell its digital advertising agency, Razorfish, part of Microsoft Advertising. Razorfish has been valued at up to $700 million, based on its sales and profit margins for fiscal 2008. Publicis, a French marketing company, is the potential buyer. Headquartered in Seattle, Razorfish is one of the largest digital agencies, [...]
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Wednesday, May 11, 2011
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