Citi Bank is known for its sponsorship of the United States Olympic and Paralympic Teams for 2010. They have recently made a new announcement about their national campaign, which will include both marketing and advertising. This particular campaign is generally the largest sponsorship campaign that Citi bank has ever dealt with before. The campaign will [...]
Continue reading...Thursday, May 3, 2012
The Trulia.com website, known for being the best place for real estate agents and those who are looking to buy, sell, or rent out a home, has recently made an announcement about its Trulia Mobile Ads. This will be the first time that the company is offering an advertising platform that has been designed to [...]
Continue reading...Wednesday, May 2, 2012
The Cox Digital Solutions Company has recently designed an additional division which will help the company to sell mobile inventory to a number of different content websites. This new division will be a platform that, in which Leif Welch will lead the entire unit. Welch says that mobile traffic continues to increase, especially as the [...]
Continue reading...Tuesday, April 24, 2012
The Super Uniform Group Incorporation, known for designing and developing all sorts of uniforms and apparel, recently made an announcement about its new division, everyBODY media, which is their partnership with the Crimson Tide Sports Marketing and the Golden Flake Snack Foods and Centerplate. The new division just featured in its first pilot program towards [...]
Continue reading...Monday, April 23, 2012
DG, known for being one of the leading advertisement management/distribution platforms in existence, recently made an announcement about their agreement to obtain Peer39 Inc., which is privately held. Peer39 Inc. is known for providing webpage data, and DG will be acquiring it for an approximate amount of $15.5 million, which will be paid off in [...]
Continue reading...Friday, April 20, 2012
It is believed that sometime in the near future, Foursquare will not only be used by people who want to check in but may even be used by marketers, as a means of advertising. Users of Foursquare often use it as a means of finding out about different deals and specials that local businesses are [...]
Continue reading...Tuesday, April 17, 2012
A research survey that was conducted by Scarborough and commission by the CCA provided some interesting results. The survey shows Business Frequent Flyers are much more likely than any other adult in the United States to actually try out new product and different types of services. In fact, they are 83% more likely to do [...]
Continue reading...Monday, February 27, 2012
When it comes to online marketing, many people think that all it takes is a strategy for the social media platform, including websites such as Facebook and Twitter, along with some sort of newsletter and a strategy for SEO content. These are definitely essential components of successful online marketing but marketers definitely have to go [...]
Continue reading...Monday, January 30, 2012
As a person who owns a tablet, you may have read some of your most favorite magazines on your tablet and have noticed that it is a far different experience than simply reading a magazine in print or online. The text is readable, the images are clear, and it feels a lot like you are [...]
Continue reading...Thursday, January 5, 2012
This month, Sprint Nextel moved its account, worth just about $1.1 billion, from Goodby, Silverstein & Partners in San Francisco to Gigitas Chicago and Leo Burnett, it was definitely a win for the Chicago advertising company. This new account will bring more than 300 jobs to the city of Chigao and will continue with an [...]
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Tuesday, May 15, 2012
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