Some of the user tools available for Internet users are designed to help people adjust their privacy levels while browsing on the Internet. However, recent studies have proven that the user tools are flawed and most people are not receiving the amount of privacy they are expecting. User tools from popular Internet browsing websites such [...]
Continue reading...Thursday, January 20, 2011
As Facebook’s worth soars into the billions, Myspace, it’s most successful predecessor seems to be on a conversely opposite fall. In 2009, MySpace generated $470 million in ad revenue. However, just one year later, in 2010, Myspace’s profits fall, like a bird out of the sky, down to $288 million. If that weren’t enough to [...]
Continue reading...Wednesday, December 22, 2010
Not that this will come as a surprise to anyone, but a new report out from eMarketer shows that 2010 marks the first year that advertising dollars spent online will exceed those spent on newspaper ads. Anyone paying attention to the publishing market as of late is well aware that digital methods of publishing are [...]
Continue reading...Tuesday, November 30, 2010
Industry analysts and watchers revealed their forecast that tablet devices such as the Apple Inc (AAPL) iPad and Dell Inc (DELL) Streak will surge the desktop and laptop sales over the next year based on the recent trend. The said prediction is a significant news for Apple and other tablet device manufacturers. A select few [...]
Continue reading...Tuesday, November 16, 2010
Mary Meeker, one of Morgan Stanley’s top analysts made an exciting prediction for online advertisers when she asserted that there would be a $50 billion online advertising boom. Meeker noted the disparity between the quantity of advertising versus the time consumers are spending on the internet. She said that while people spend 28% percent of [...]
Continue reading...Monday, November 15, 2010
Ireland’s online advertising market shot up more than 12% from last year, according to a dual study from PricewaterhouseCoopers and IAB Ireland. The study attributes the sizable growth to the mere number of individuals using the internet, as well as the internets unique ability to engage consumers over other platforms. According to the study, €53.9m [...]
Continue reading...Wednesday, October 20, 2010
Some interesting numbers came in last week, as Google announced its quarterly display revenues for the first time. In it’s early days, Google easily overtook Yahoo to become the number one search engine on the internet. Now, as it has expanded to become a staple of contemporary life, Google may easily overtake Yahoo in display [...]
Continue reading...Sunday, October 17, 2010
Photobucket, a popular photo and video sharing site, has tapped aiMatch to manage its online ad catalog. aiMatch is known for its wide-ranging ad serving platform and advanced advertising tools. aiMatch will help Photobucket direct its sales performance by analyzing data that is linked directly to Photobuckets revenue. aiMatch’s technology will allow it to analyze [...]
Continue reading...Saturday, October 2, 2010
Hilary Schneider, the woman who oversees the advertising sales of internet service provider Yahoo! in the Americas, is planning to resign as announced Thursday, September 30th. Schneider was also Yahoo!’s executive vice president of the Americas. Yahoo! has endeavored to revamp its image for some time now as it attempts to also raise flagging revenues. [...]
Continue reading...Thursday, September 2, 2010
Google and AOL have announced that they have renewed their partnership for a new five-year contract. The reigning internet giant and it’s predecessor made the announcement on Thursday. The new partnership will go beyond the details of their previous agreement, expanding into mobile search and content, perhaps the largest emerging platform available. Under the agreement, [...]
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Wednesday, November 9, 2011
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