Tag Archive | "Nitro Group"

Draftfcb Names Howe President of UK Agency

Monday, July 6, 2009

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Draftfcb Names Howe President of UK Agency

Kate Howe has been hired as the new president of Draftfcb London as of July 6th. Howe joins the London office along with Mark Fiddes, Executive Creative Director; Simon Calvert, Head of Creative Business Solutions; and Mark Young, COO/CFO. Howe joins from marketing agency Nitro. Previously, she was group marketing director at Gala Coral Group, [...]

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Sapient Buying Nitro Group

Wednesday, June 17, 2009

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Sapient Buying Nitro Group

Tech and marketing firm Sapient will buy New York’s Nitro Group, an independent ad agency, for $50 million. The purchase will give Sapient’s interactive division access to the traditional advertising market, and aid expansion into Asia. Nitro clients include Mars, ConAgra, Volvo, Nike and Foot Locker. Sapient is an interactive and professional services company based [...]

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